Sustainable development and business competitiveness: the advantages for Italian SMEs

At the center of the meeting was the theme of sustainable development for small and medium-sized Italian businesses but above all opportunities and advice for maintaining and strengthening competitiveness on the market thanks to sustainability.

Particularly heartfelt was the speech by Gianni Malerba who, illustrating the first operational steps to be taken for a sustainability path for SMEs, also presented the Eftilia method. Among the audience were also many entrepreneurs who reported their personal experiences and contributed to the discussion. This, more than anything else, is an important signal: a change is underway in Italian business culture and in the evaluation of the importance of sustainability for the future of SMEs.

Thanks also go to Emanuele Negro, Executive Director Goldman Sachs Asset Management, who in his speech focused heavily on the Green Economy theme, and to Carlo Ongis, Senior Partner Allianz Bank, who spoke about the CSR commitment and sustainability report.